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CBF to revolutionise officiating with Genius Sports’ semi-automated offside technology in 2026

George Smith

26 Nov 2025
Genius Sports CBF
  • Genius Sports’ semi-automated offside technology (“SAOT”) is used across the Premier League, CONMEBOL and Belgian Pro League
  • New partnership with the Confederação Brasileira de Futebol (“CBF”) will implement SAOT across Brasileiro Série A and Copa do Brasil
  • Cutting-edge technology automates everything from the kick point to the creation of a 3D render with a clear offside plane

The Confederação Brasileira de Futebol (“CBF”), one of the most prestigious organisations in the world’s game, has selected Genius Sports Limited (“Genius Sports”) (NYSE:GENI) to implement its world-leading semi-automated offside technology (“SAOT”) in 2026.

Genius Sports’ SAOT solution is the leader in world football – used across the Premier League, CONMEBOL’s Copa Sudamericana and Copa Libertadores, as well as the Belgian Pro League. CBF will now empower its officials and fans with this technology across the Brasileiro Série A and Copa do Brasil, enhancing the speed, efficiency and accuracy of offside decisions.

Powered by GeniusIQ, Genius Sports’ SAOT will ingest rich mesh tracking data from its computer vision cameras that will be installed in all top-flight Brazilian football stadiums. The ground-breaking technology then automates the kick point for every offside decision and will immediately alert CBF’s VAR operators before producing a clear 3D render showing an exact offside plane.

Genius Sports’ SAOT has been proven across hundreds of games in some of the biggest competitions in world football, removing the need for manually drawn offside lines while automatically producing broadcast-ready decision visuals within seconds.

“We are taking another decisive step in the modernisation process of Brazilian football,” said Samir Xaud, President of CBF. “The arrival of semi-automatic offside is not just a technological innovation, but a concrete measure to increase the accuracy, transparency, and credibility of refereeing decisions. It is a move aligned with the most advanced practices in the football world, and CBF will continue working to ensure that our competitions are a benchmark in quality and fairness.”

“To implement our SAOT system with CBF, the most successful federation in FIFA World Cup history, is an incredible validation of Genius Sports’ world-class technology,” said Mark Locke, CEO of Genius Sports. “Brazil is a critical market across our entire business, and we’re excited to work alongside CBF to deliver technology that minimises delays, restores the natural rhythm of the game, and empowers officials to make accurate and efficient offside decisions.”