Advertising and marketing services for betting and gaming brands. Acquire new users, optimise budget and grow lifetime value.
Since 2008, Genius Sports has helped over 150 sportsbook and casino brands to reach, convert and retain audiences.
Whether you’re looking for brand growth in a new market or greater share of wallet, our campaign experts know how to cut CPAs, keep players loyal and drive FTDs.
We’ve specialised in iGaming for 15 years and have exclusive access to millions of sports fans.
Reach new players and cut CPAs across programmatic, social and search, with our end-to-end media buying service.
Combine an automated spend pacing curve with 15 years’ experience and exclusive sports audiences to optimise spend from day one.
Integrate live data feeds, from odds and trending bets to jackpots and bonuses, to create ads your audience won’t ignore.
Build multiple versions and formats at scale across display, video, social, CTV and digital out-of-home.
Available via a self-service platform or fully managed service.
Convert and retain users with a gamification strategy that covers every stage of the marketing funnel.
Choose from fantasy contests, predictors, quizzes and polls to build your CRM database. You can even integrate odds, free bet rewards and interactive social sharing features.
Whitelabel and custom-built options available.
What if you could drive LTV with personalised 1:1 messages for every player across your CRM channels?
Inspire loyalty with personalised videos based each individual user’s past betting behaviour, delivered in an automated way.