FANHub Platform

This is smarter
sports advertising

Fan-optimised programmatic and social media buying, audience activation, and creative personalisation - all in one omni-channel platform.

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Sports partners

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Years of engaging sports fans

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Brands using Genius to engage fans

Custom-built to reach and engage sports fans

FANHub was created to give marketers an easy-to-use platform, which combines
programmatic and social media buying capabilities built with a sports-first mentality. 

Reach the exact sports audience you're targeting

Go beyond basic demographics. Tap into Genius Sports' verified first-party fan data and unique signals to understand fans on a deeper level. Target based on their favourite teams, players, and real-time engagement, ensuring your message hits the target.

GS FANHub Audience Reach
Exclusive access to the best sports inventory

Ensure maximum campaign visibility and impact with high-quality, brand-safe media across top leagues, teams, and networks. For social and programmatic channels, including display, video, CTV, audio, and DOOH.

Maximise your ROI, minimise the guesswork

Ditch the spray-and-pray approach of traditional and generic DSPs. Optimise ad spend with smart bidding technology driven by sports audience datasets and live game-time data points.

Dynamic ads that excite and convert

Capture attention with data-driven creative that adapts to the live sports action. Showcase real-time scores, player stats, and highlights to deliver personalised ad experiences that drive engagement and boost conversions.

GS FANHub Dynamic Creative 01

The future of sports advertising

Meet fans from Boston to Berlin and Beijing

Captivate millions of fans from every corner of the globe. Give your brand a voice in all the right places, across a multitude of regions and sports.

In Focus: Who are NFL fans and how can brands engage them?

Meet Fans Visual
Make ads built on
data — sports data

Automate ad production with dynamic creative powered by groundbreaking sports data. Deliver campaigns at the speed and volume needed to grab attention, and in the moments when fans are most engaged.

Make Data Ads Visual
Compete in a
cookie-less world

Target fans without cookies. Access millions of new fans in a compliant way, but without sacrificing personalisation. Segment and target audiences based on demographics, sporting interests and previous purchase behaviour.

Compete Without Cookies Visual

Cut the cookie: How brands can win at sports marketing in Google’s new cookie-less world