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The Vietnam Pro Basketball League (“VBA”) has struck a long-term, exclusive partnership with Genius Sports. Across official data tools, live streaming distribution and robust integrity services, Genius Sports will help to drive the next stage of the VBA’s global growth while safeguarding its competitions from the threat of match-fixing.
The VBA 2023 season tipped off on Saturday 10th June with seven teams competing in one of the largest leagues in Asian basketball. As the trusted partner to over 200 basketball leagues and federations globally, Genius Sports will provide FIBA LiveStats to capture official play-by-play statistics on every game, powering the VBA’s live broadcasts, scoreboards, websites and other fan-facing platforms.
The VBA has granted Genius Sports the exclusive rights to capture and distribute its official live data and video streams with its global network of partners. Genius Sports will help to safeguard Vietnam basketball from the threat of match-fixing through 24/7 monitoring technology which uses bespoke algorithms to automatically flag anomalous betting activity.
“We’re excited to welcome Genius Sports to the VBA family,” said Mr. Tran Chu Sa, Chief Operating Officer of the VBA. “Having Genius Sports as a new partner enables us to thrive in a new era of digital fan engagement for VBA everywhere. Genius Sports&#8217; tools will also support VBA to strengthen fraud prevention, and prove that in every season, VBA is worthy of the fans&#8217; trust in transparent and exciting matches.”
“As one of the most dynamic leagues in Asian basketball, we’re delighted to partner with the Vietnam Basketball Association, helping to drive the next stage of their global growth,” said Mohamed Feizel, Head of Sports and Broadcast, APAC at Genius Sports. “Our proven basketball solutions and global distribution networks will help to connect the VBA with new audiences worldwide.”
VBA is the first nationwide Men’s Pro Basketball League in Vietnam that was built according to the Sports &#8211; Entertainment model with international standards.
As well as creating a highly competitive professional tournament, the VBA wants to bring basketball closer to everyone, especially to inspire a positive lifestyle to the younger generation, as well as improve public health. VBA also creates a professional playground for Vietnamese athletes to participate and develop. This mission is taken seriously through a professional operation, athlete level, scale and above all highly entertaining activities, giving the audience a great viewing experience.
Following the sport&#8217;s progress, this cooperation is an affirmative action that VBA always maintains integrity in the organisation.

Genius Sports strikes exclusive data, streaming & integrity partnership with Vietnam Pro Basketball League

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